But can open innovation live up to the hype? What does it take to make an open innovation program succeed? Open innovation functions differently at each organization, but by studying indisputably successful programs we can learn something about best practices, tools and techniques. Rather than waiting for an innovation to be developed in-house, organizations can actively scout technologypossibly even developing a catalog of ready-to-deploy solutions.
PG is a Fortune American multinational corporation headquartered in Downtown Cincinnati, Ohio that manufactures a wide range of consumer goods. It is 5th in Fortune's Most Admired Companies list. William Procter, a candlemaker, and James Gamble, a soapmaker, formed this global and Fortune Corporation in corporate profile.
These two entrepreneurs and inventors were immigrants from England and Ireland respectively; who have chosen for some reason to settle in the Cincinnati area.
The company manufactures a wide variety of consumer goods including beauty, household, health and wellness products. This worldwide marketing and innovation success was achieved by making sure that what they produce is of highest quality and most importantly is what customers need.
Management had planned to create a more nimble organization and to increase the speed and quality of innovation. They also focused on improving the speed of commercialization of new products. In order to foster this aggressive strategy, management had integrated and reorganized all the manufacturing processes of the companies they acquired.
Management has decentralized decision making process in such a manner that middle level management most at times do not have to wait for headquarters approval and funding; in order to embark on certain key innovative Collaboration and innovation at procter.
Because of the empowerment given to mid and senior level management within this multinational corporation, it is much easier for management to customize products and customer services internally.
It is abundantly clear that, the success of this giant corporation can be closely tied to its management and leadership style. This is illustrated in its summer camp program that is open to community youth. But, it's also a way for us to give these candidates a head start, not only on their schooling, but also their careers.
Understanding customer needs and building lasting relationships are important in helping an organization innovate. Businesses innovate through unmet customer needs.
Customers express their needs that have not been met and organizations innovate to meet those needs. For instance, when babies were wearing cloth diapers, they were very leaky and labor intensive to wash; at that time, mothers needed an innovative product on the market to help fix the labor intensive part of washing the cloth diapers as well as the leakage.
Pampers helped simplified the diapering process by resolving the leakage and the labor intensive washing. Innovation means change and to change you must know why you are changing, that is to say you must understand the pros and cons of the change process.
In addition, you must understand the characteristics of innovation or change and its implication organization wide. According to Kinicki ; Why are organizations going through change? The spread of information technology. All of these factors have escalated competition and the need to change in order to maintain competitive advantage.
Organizations have to be faster, more responsive, and produce higher quality. All told, there is more pressure than ever, on everyone, to be able to change p. Sometimes, what employees do not understand is the impact of change on their professional and family lives; and it is the responsibility of management to communicate this impact to employees both positive and negative; but mostly, management overemphasizes on the positives and pays little attention on the negative impact.
Managerial changes viewed as good and necessary can be seen by employees as intimidating and even terrifying.
But when companies don't take this into account, and force changes that employees aren't prepared to handle, those companies risk alienating their workers, losing money and, in the end, seeing those great strategic changes fall flat.
The company ensures that the length and breath of all its units understand the impact of any change mostly at the professional level. Management ensures that everyone involved is interested in the change process.
The more employees are interested in the change process the greater the success of the change or innovation. The most important element here is motivation. Management must let employees see a win-win situation in the change process.
Another case in point here was the mismanagement of the change process in the United States Department of Agriculture, Forest Service. Change must be carefully managed to ensure success.
It is impossible to address all the characteristics of innovation in this paper however; the salient features will thoroughly be discussed. Organizational culture must be nurtured to accept change at all levels. The nurturing of the organizational culture relies on the fundamental responsibility of management to plan, direct, motivate, and control the day to day operations of the organization.
Innovative cultures must be built and supported by management. To begin with, anything that gives a corporation a competitive advantage over the other is a characteristic of innovation. Most companies are described as first movers into some specific industries and once they get in, they make it very difficult for others to get in due to a specified or unspecified characteristic of innovation.
This could be innovation in technology, innovation in financial management capital acquisitioninnovation in customer service and what have you.
Secondly, anything that creates a situation that people had to deal with is a characteristic of innovation. It makes people think and act different from the way they used to.Cisco Collaboration Technologies Fostering Innovation at Proctor and Gamble Doron Aronson October 27, - 0 Comments Proctor & Gamble (P&G) today is a ninety billion dollar company with about three billion people around the world that use their products.
Problem solver with can-do attitude and solid analytical, communication and collaboration skills, with passion for building capability in people and business. Core Competencies: CF CMK, Brand Building Innovation Procter & Gamble.
April – Heute 2 Jahre 8 Monate. Genf und Umgebung, Schweiz. Collaboration and Innovation at Procter and Gamble I. Introduction Procter & Gamble is the largest manufacturer of consumer products in the world.
P&G has a reputation for developing successful brands and maintaining their popularity with unique business innovations. Procter & Gamble is an American global cooperation and is listed in the fortune for its worldwide operations.
It produces an all-embracing range of consumer goods. According to the data's of , P&G is the 23rd major US Company by returns and 14th major company in terms of profit. Procter & Gamble’s Design, R&D and Innovation teams within Fabric and Home Care recently renovated a space within its’ historic Ivorydale Technical Center in Cincinnati.
This space, one of their global innovation studios, was designed to foster the creative culture within the organization. 5 Reasons Why Collaboration Contributes to Innovation September 27, While collaboration is key to innovation, convergent thinking is still a risk.
The best way to overcome this is to incorporate diversity into the group and to let individuals do a combination of individual and group work. What are other reasons why collaboration.